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020			_a9788120317093
040			_cNational Institute of Technology Goa
082			_a658.45 _bKAU/EFF
100			_aKaul, Asha
245		0	_aEffective business communication
250			_a1st
260			_aNew Delhi: _b Prentice Hall of India Private limited, _c 2013
300			_a172p.: 6x11x1; Paperback
520			_aAbout the book: Today, communication is a prerequisite for progress in the rapidly changing environment, be it the social or the corporate environment Learning and honing of these skills, oral as well as written, yield positive results Effective Business Communication provides a step-by-step teaching methodology which enables the readers, through simple instructional tools, to improve their speaking and writing skills.The book begins with an exposition of the principles of communication, then it goes on to give a detailed description of oral communication, mechanics of writing, report writing and sections of a report Besides, two chapters are devoted to a discussion of circulars, agenda, memo and minutes, and writing letters The book concludes with a comprehensive coverage of strategies for writing an effective resume and an impressive CV, and elaborates on the techniques for filling application forms Designed as a text for management students, this book would be equally useful to corporate executives.
650			_aEnglish Language; List of exhibits; Principles of communication; Oral communication; Mechanics of writing report; Writing sections of the report; Circulars; Notices; Memos; Agenda and minutes; Writing letters; Applying for a Job Index
942			_cBK _2ddc _n0
999			_c3789 _d3789